by Matt | Apr 3, 2025 | AI and copywriting, Copywriting thoughts
This post was originally an email sent out to subscribers of Spice up your life, my weekly email. Subscribe here to get my piquant ponderings straight to your inbox every week. Bernard Cornwell is a hero of mine. He wrote the Sharpe series, bringing to life a...
by Matt | Jul 9, 2024 | AI and copywriting, Copywriting thoughts
Boarding the 6am train from Leeds to London for Fix Fest 2.0 (without doubt the weirdest and wonderfullest event for copywriters everywhere), I had two goals. The primary one was to make sure I didn’t fall asleep on the train back home, miss my changeover at...
